Thredbo & Rydges – Studio 10 & Our Deal Snow Holidays

Objectives

  • To assist sales of the Jindabyne based hotel owned by the same parent company.

  • To assist local management staff of the hotel who were busy running the hotel in the lead up to peak season.

RESULTS

  • With the ATL exposure on TV and in press the campaign achieved its objectives to increase awareness of Rydges Jindabyne and attract new customers including first timers to experience snow holidays.

  • Revenue Statistic Summary Example

    • Bookings

    • Vouchers sold

    • New customers

    • Avg rooms

    • Avg density of 3 pax per room

    • Total Revenue (inc commission)

    • Revenue to all campaign partners

    • Ticket Sales

    • Accommodation Sales

Specific numbers have been removed for confidentiality

Partner MarketingChristie Glasson